46+ Bmw New Logo Background. The new, flat version of the familiar roundel is one of the first steps of the updated identity, according to the company. Bmw's iconic logo has been a hot discussion topic for decades.
The new, flat version of the familiar roundel is one of the first steps of the updated identity, according to the company. When it's stuck to a car, the logo looks entirely new, as the outer section will take on the car's color. So the new badge will take on a different appearance depending on what color of car it's on.
It was revealed with the images of the bmw concept i4 vehicle and represents a look ahead at the i4.
Bmw has unveiled a new logo, as part of an update to its brand identity. Controversially, it also does away with the black ring around the outside of the roundel, which has been a part of bmw's logo since even before the beginning of. Bmw has unveiled a new logo, as part of an update to its brand identity. The new, flat version of the familiar roundel is one of the first steps of the updated identity, according to the company.